Macro Level: Shradh (inauspicious) period comes to an end today. A
spate of auto launches scheduled ahead of the festive season, from
Dassera to Diwali. Industry volumes have been sliding down-hill this
year.
External factors, such as #dieslisation of auto industry, strike at Maruti plant, macro economic factors, etc. All car manufacturers are desperately looking for a spurt in demand during the festive season. RBI can play a catalytic role by reducing rates on 30th October !
With half the month lost to inauspicious, lot of catching up to do for auto dealers....
One of the first off the block is Ford Figo.
Courtesy:
http://www.yourmoneysite.com/news/2012/oct/fords-new-figo-launched-priced-around-rs-385-lakh.html
External factors, such as #dieslisation of auto industry, strike at Maruti plant, macro economic factors, etc. All car manufacturers are desperately looking for a spurt in demand during the festive season. RBI can play a catalytic role by reducing rates on 30th October !
With half the month lost to inauspicious, lot of catching up to do for auto dealers....
One of the first off the block is Ford Figo.
- It claims over 100 modifications, including enhanced kinetic design
- Most of it cosmetic
- This international best seller from Ford should improve its global presence in the small car segment through this best-seller.
- In India, Ford still seem to suffer from the perception of service levels, not world-class yet. An area they should focus too
Courtesy:
http://www.yourmoneysite.com/news/2012/oct/fords-new-figo-launched-priced-around-rs-385-lakh.html
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